TTFB Group Unveils New Taiwanese Concept "SHANN SHANN" in Prime Taipei Location

TTFB Group, known for its strong brand development and innovation, has once again captured the spotlight with the launch of its new concept, "SHANN SHANN." Following the success of "BO BO," a Thai stir-fried noodle brand that quickly became a favorite among younger crowds since its debut in December last year, TTFB is now making a bold move into the modern Taiwanese food scene.

Set to open in Taipei’s bustling Xinyi District at Shin Kong Mitsukoshi A9, "SHANN SHANN" is bringing a fresh take on Taiwanese cuisine. The brand promises to elevate traditional flavors with creative culinary techniques, offering diners an exciting new experience while writing a new chapter in Taiwanese food culture.

Food is a point of pride for all Taiwanese people, and Taiwanese cuisine, shaped by the island’s rich history and diverse cultural influences, holds a deep, multi-layered identity. Each dish tells a story, reflecting the island's complex heritage and the high standards that locals expect from their food. "SHANN SHANN" embraces this spirit, reinterpreting Taiwanese dishes with a modern twist, inviting diners to rediscover the flavors they know and love in a whole new way.